A new food company says it can cut prices for people who want to buy a single serving of keto-friendly food.
The company, Keto Gourmet, says it will sell its products in grocery stores, drug stores and health food stores as well as online.
The products will be sold for $1.49 each.
The announcement comes less than a week after the company announced it would start selling the product online, making it the first major grocery retailer to do so.
“Keto is a new kind of food,” Keto founder and CEO Matt Koppelman said in a news release.
“It’s a product that’s not just for people that are on keto, but for anyone who wants a good quality, low cost keto meal.”
Keto Gaster will be available in stores and online from Jan. 31.
The company will offer products for $2.99 each, a 10 per cent discount from its existing price.
Keto, which was launched in 2014 by Matt Kops, said it’s working with “the worlds most reputable and trusted” retailers to launch a global rollout of its products.
Kets co-founder and CEO Mike Loeser said the product has a “world-class” nutritional profile and is “the ultimate low-carb, keto food.”
He said the company is “working to build a community of supporters and supporters that we can connect to.”
The company has raised $1 million in funding, and Keto has signed a deal with a major bank to allow it to expand distribution.
Loeser and Koppell said the goal is to make Keto a “game changer” for people.
“I think the real question we’re going to be asking is, what does it take to be a good customer?”
Loesers co-founders said in the release.
“Are people really willing to pay a bit more for a better product?
How much more will they be willing to sacrifice to be part of that community?
Are we going to have enough people who will buy the Keto brand to make this a sustainable business model?”
Koppell, who lives in Ottawa, said Keto is the most successful business he’s ever worked on.
“People have said to me over and over again, I’ve got to get this, I have to do this.
It’s going to happen.
We’re going for it.
We’ll see what happens.”
Koppelman and Kops have also announced plans to build the company’s food distribution network to reach 1.4 million people.